Ronnie watkins ford

Ronnie watkins ford DEFAULT

Ford Dealership
Located in Gadsden, AL

Shop Certified Pre-Owned at Ronnie Watkins Ford in Gadsden AL

We call it Ford Certified Pre-Owned (CPO). You'll call it peace of mind. That's because every CPO vehicle comes with a 172-point inspection, CARFAX® Vehicle History report, and comprehensive and powertrain limited warranties. There's added value to a Ford Certified Pre-Owned vehicle.

Search Certified

2021 F-150

More Strength. Less Weight.

The F-150 body is up to 700 lbs. lighter than the previous generation, made of high-strength, military-grade, aluminum alloy. Not aluminum in the household sense, but heat-treated and hardened aluminum alloy - the same high-grade 6000-series used in big military and industrial applications. Beneath this aluminum-alloy body is a fully boxed frame made of up to 78 percent high-strength steel.

Find Yours

Ronnie Watkins Ford in Gadsden, Alabama is proud to be one of the premier automotive dealerships in our area. From the moment you walk into our showroom, you'll know our Commitment To Customer Service is second to none. We strive to make your experience with Ronnie Watkins Ford a great one - now and for the life of your vehicle. Ronnie Watkins Ford is proud to be an 8 time recipient of the Ford President's Award, voted by our customers.

More About Us

Sales Hours

Monday9:00AM - 6:00PM
Tuesday9:00AM - 6:00PM
Wednesday9:00AM - 6:00PM
Thursday9:00AM - 6:00PM
Friday9:00AM - 6:00PM
Saturday9:00AM - 6:00PM

Ronnie Watkins Ford of Gadsden

Whether you live in Gadsden, Rainbow City, Southside, or any of the communities surrounding Birmingham, Alabama, you know you can turn to Ronnie Watkins Ford when you're in the market for a new or pre-owned vehicle. Discover how our people make the car-buying process fun and simple.

Why Shop at Ronnie Watkins Ford?

Ronnie Watkins founded Ronnie Watkins Ford in 1998 to give Gadsden and the surrounding area a premier car dealership that offers an honest and no-hassle experience when buying a new sedan, truck, or SUV. This commitment to going the extra mile for our customers shows, because we're a seven-time President's Award winner, and in 2011, we won the Ford Salute to Dealers award.

Additionally, our experienced sales and service staff have strong ties to the community. That's why we're proud to help out with charities and organizations that include the Salvation Army, Big Oak Ranch, United Way, Etowah County Red Cross, the ESTEEM Program, and local high schools and colleges.

Finding Your Perfect Vehicle

It doesn't matter if you're in the market for a new Ford F-150, Escape, Fusion, Focus, or Explorer, you'll find an excellent selection of all the top vehicles at our dealership. Plus, if you have a certain vehicle in mind, our convenient and no-obligation CarFinder tool can help. Simply tell us the details of the vehicle you're searching for, and our staff will do all the hard work of finding your perfect car for you.

Even if you're interested in purchasing a pre-owned vehicle, we can help. We have a variety of makes and models available. Check out our inventory online, and then start narrowing down your options by year, price, color, and more to find the vehicle that's the perfect fit.

Getting the Financing You Need

After you find your ideal vehicle, it's time to come up with the financing you need to get it home. With our guaranteed credit approval program, we make it easy to find the option that suits you, even if you're just starting out and have no credit or you're rebuilding your credit. The professionals in our finance department love to work with numbers, so they're happy to sit down with you to discuss all your loan or lease options.

Coming Back for Dependable Service

Once you drive your new vehicle home, you know you can always come back to our service department for dependable care. Our Quick Lane technicians receive training specific to Quick Lane procedures, so you can rest assured that you're getting expert service when it fits your schedule.

Additionally, our main shop technicians each specialize in different aspects of repair, such as diesel or transmission, to better meet your needs. We also have two senior Master Technicians who are fully Ford-certified in all aspects. If you like doing some of the work yourself, our parts center is ready to provide the genuine Ford parts you need to make sure your vehicle stays in top shape.

No matter where you live around Gadsden, you can turn to Ronnie Watkins Ford for a great selection of vehicles and friendly professionals that make the difference.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.


ronnie watkins ford Careers and Employment


front desk receptionist in Gadsden, AL

Productive and enjoyable pay

Was a great place to work but I was only part time. All the upper management was wonderful . Being helpful to all car salesmen & assisting customers. Offering all customers water & coffee. Answering the phone for the whole car dealership.

Parts Specialist in Gadsden, AL


Ronnie is a good guy that takes the time to get to know his employees. His business is doing well and if you wanna work at a dealership this would be a good place to work


Great place to work

It was a great place to learn the basics of automotive maintenance. there were great employees that worked well as a team and had a great management team. negative is that there is not much room to grow and your salary depends on the amount of customers that come by on a day to day basis.

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Questions and answers

People have asked 4 questions about working at ronnie watkins ford. See the answers, explore popular topics and discover unique insights from ronnie watkins ford employees.

What questions did they ask during your interview at ronnie watkins ford?

January 1, 2020

Do you have front desk experience .

See 1 answer
What is the interview process like at ronnie watkins ford?

July 10, 2019

Short relaxed interview then go take drug test and go to work

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How often do raises occur at ronnie watkins ford?

December 28, 2017

Not very often, but are good when they come.

See 1 answer
What questions did they ask during your interview at ronnie watkins ford?

January 1, 2020

Do you have front desk experience .

See 1 answer
What is the interview process like at ronnie watkins ford?

July 10, 2019

Short relaxed interview then go take drug test and go to work

See 1 answer
How do you feel about the future of ronnie watkins ford?

December 28, 2017

I see good potential for improving if the employee environment sees growth.

See 1 answer
What is the interview process like at ronnie watkins ford?

July 10, 2019

Short relaxed interview then go take drug test and go to work

See 1 answer

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Interview insights

Insights from 0 Indeed users who have interviewed with ronnie watkins ford within the last 5 years.

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Be Smart, Check in Advance. CARFAX — Your Vehicle History.

CARFAX — Your Vehicle History Expert

Sometimes what you don't know can't hurt you, but that's not the case when buying a used car. As an independent vehicle history provider, at CARFAX we've made it our mission to tell you everything you need to know by uncovering as many events as possible from the previous life of a used car. Our primary goal is to help you get to know your next car from the inside out before deciding to make an investment that will be part of you and your family's everyday life. We believe your next car shouldn't be hiding anything from you.

CARFAX Vehicle History Reports contain over 28 billion historical records from 20 European countries, the US and Canada, which are updated daily with new information.

Even if you live in a country we don't collect vehicle data from, it's still always worth checking the Vehicle Identification Number without obligation. The used car import and export market is booming and many owners would be surprised to find out exactly what happened to their vehicle during its previous life abroad.

Privacy for Customers — Transparency over Vehicles

Let's be clear: Although we strive to find every detail of a vehicle's life so far, we are focused only on the vehicle's history, and do not collect any information on previous owners. The information we provide relates solely to the vehicle, its odometer reading, any accidents that have been covered up, where the vehicle comes from and much more — it never gets personal. We've uncovered irreparable damage several times in the past, but other times our vehicle history checks draw a blank — and sometimes that's actually a good thing.

Second Hand — Not Second Best

Did you know that considerably more used cars are sold than new cars? We think this second-hand system is nothing short of fantastic. However, it goes without saying that it gives rise to different methods and tactics: Some sellers will disguise a car that's been in an accident under a fresh coat of paint, tamper with the odometer or conceal theft. This is one of the less appealing aspects of buying second hand. Our goal is to establish trusting relationships between buyers and sellers, since this is the best way to help customers make the right decision. Your new car should be reliable and make you feel safe, as well as make you feel like you haven't paid too much.

But more than anything else, we don't want you or your family unknowingly sitting behind the wheel of a vehicle that isn't 100% safe. This is why we strive to take these vehicles off the road, which not only makes the used car market safer but our streets safer too.

CARFAX — 35+ Years of Experience in Vehicle Histories

CARFAX was founded in the US in 1984 and expanded into Europe in 2007. Around 100 team members spread across six European offices process vehicle information from 22 countries.

Fostering strategic partnerships with registration authorities, law enforcement agencies, government departments, insurance companies, inspection centers and numerous other leading companies around the world has enabled us to compile a unique international database for vehicle histories. We use this database to help make the used car market more transparent. We give everyone in the process of buying a used car access to what is currently the world's most comprehensive source for vehicle history reports, and is growing day by day.

We remain neutral and independent despite our partnerships — our sole purpose is help customers make an informed choice and ensure their safety and the safety of their family. This includes never collecting any personal details — we do not accept any PII from data sources amongst the information we provide about a vehicle. We ensure that data protection laws are observed at all times. Furthermore, we always collect our data in compliance with legal and regulatory frameworks — in all the countries in which we are active. We expressly distance ourselves from illegal activities such as data theft, scraping and hacking.


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